Why is the corporate world going “social”?

Why are organizations massively introducing modern social collaboration technologies? According to professional research, collaboration traditional tools are not that effective: staff spend 50% of their time searching for information, and on average, take 18 minutes to locate each document (Gartner). For an organization with 1,000 people, addressing the related time wasters is tantamount to hiring 213 … Continue reading Why is the corporate world going “social”?

Everyone is a media outlet

The pace of change is accelerating. People develop new behaviours and use cases every day for the most recent technologies available, starting with: Everyone can become a medium Anyone can share any feedback or experience, post videos or pictures, directly without intermediates. Organizations will need to find innovative ways to increase the number of times people talk about them positively. Everyone requests … Continue reading Everyone is a media outlet