Why is the corporate world going “social”?

Why are organizations massively introducing modern social collaboration technologies? According to professional research, collaboration traditional tools are not that effective: staff spend 50% of their time searching for information, and on average, take 18 minutes to locate each document (Gartner). For an organization with 1,000 people, addressing the related time wasters is tantamount to hiring 213 … Continue reading Why is the corporate world going “social”?

The end of communication as we know it

Recently, I delivered a speech about Innovative Communication. The purpose was to share with a group of communicators what it takes to be at the same time innovative and efficient in this fast-evolving world. In this post, you will find the content of this presentation. First of all, let me give you a bit of context. 1. The pace of change is is … Continue reading The end of communication as we know it