The end of communication as we know it

Recently, I delivered a speech about Innovative Communication. The purpose was to share with a group of communicators what it takes to be at the same time innovative and efficient in this fast-evolving world. In this post, you will find the content of this presentation. First of all, let me give you a bit of context. 1. The pace of change is is … Continue reading The end of communication as we know it

Everyone is a media outlet

The pace of change is accelerating. People develop new behaviours and use cases every day for the most recent technologies available, starting with: Everyone can become a medium Anyone can share any feedback or experience, post videos or pictures, directly without intermediates. Organizations will need to find innovative ways to increase the number of times people talk about them positively. Everyone requests … Continue reading Everyone is a media outlet